26^th WorldMediaFestivals: Caterpillar Energy Solutions Wins with video trailer “MWM Global Service” Intermedia-Globe SILVER Award

Mannheim, May 21, 2025
The video production submitted by Caterpillar Energy Solutions has been honored with the Intermedia-Globe SILVER Award at the 2025 WorldMediaFestivals. The award-winning trailer, titled “MWM Global Service”, centers on the global MWM service network and was entered in the “Marketing & Promotions” category, under the “Teasers & Trailers” subcategory.

The video trailer brings together authentic location footage, animated sequences of MWM services, and engaging storytelling to present a clear overview of the global MWM service expertise and its logistical strengths in delivering genuine MWM spare parts. The jury specifically praised the film for its strong visual impact and clear messaging.

Emphasis on Global Reach

The approximately 90-second video is targeted at an international professional audience and serves as a preview of a more comprehensive film that is set to be released later this year. The trailer gives an idea of the high-quality MWM service for gas engines and combined heat and power systems, covering the full product lifecycle, from commissioning to the supply of genuine replacement parts. The video features real authorized MWM channel partners and service professionals from countries including Benelux, Turkey, and the United Kingdom. The visual concept is complemented by animated text elements that convey the core values and services of MWM, such as availability, quality, and the high value of genuine spare parts.

“The objective was to present a clear and concise picture of what our global service network stands for, namely technical expertise, international presence, and customer proximity”, explains Frank Fuhrmann, Manager Communications at Caterpillar Energy Solutions.
“We were especially pleased with the cooperation with the various authorized MWM channel partners and so many competent and committed people who contributed significantly to the success of this production. We would like to thank all who made the superb result of this project possible with their time, knowledge, and support.”

Successfull Collaboration Between Concept and Production

The video was developed in collaboration with the event and film agency Motionplan. The concept and project management were led by Frank Fuhrmann.
The greatest challenge in connection with this format was to duly handle the specific requirements of the very different locations and cultures, while telling a common story and creating a coherent atmosphere”, says Marcus Seip from Motionplan. In addition to highlighting the technical expertise of the actors featured, the film also incorporates human aspects, giving viewers a relatable and authentic perspective.

Award-winning Video Trailer “MWM Global Service”

Multiple Award-Winning Partnership

Caterpillar Energy Solutions and Motionplan have maintained a long-standing partnership in video production since 2009. Over the years, their projects have received multiple national and international awards. This year’s result once again demonstrates the impact of that collaboration. The “MWM Global Service” trailer reflects the successful interaction of technical expertise, friendly cooperation on an equal footing, and open communication. These elements collectively define the tone and substance of the film, making it relatable.

About WorldMediaFestivals

The WorldMediaFestivals are recognized globally as one of the leading competitions for modern audiovisual communication. The event honors exceptional productions in categories such as “Television & Corporate Media” and “Tourism & Travel Media”. For many years, the WorldMediaFestivals have stood for excellence and innovation in media production. Receiving an award at this international event is considered a major achievement in the visual communications industry.

Further Information:

• MWM YouTube Channel *
• Report: 25^th WorldMediaFestivals: Caterpillar Energy Solutions Again Wins Intermedia-Globe SILVER Award
• Report: 23^rd WorldMediaFestival: Caterpillar Energy Solutions Wins intermedia-globe Silver Award
• Report: 21^st WorldMediaFestival: Caterpillar Energy Solutions Receives intermedia-globe Silver Award 2020
• WordMediaFestivals Website

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